Knives Need Social Proof

Knives Need Social Proof

Social what? Gotta love those fancy marketing terms, right? 😅 It’s really simple though. And probably you do that already. For example, we’ve seen many knife makers share posts from happy customers receiving the knife at last, unwrapping it, being happy. That’s social proof. One example for it at least. Ever seen online shops adding […]

Your Knife Post is Gone in 20 Seconds

Your Knife Post is Gone in 20 Seconds

We counted: for #knife there were 31 posts in 10 minutes. That means 3 posts per minute. That means… 🚀 Your post has, on average,20 secondsin the top spot, and then it’s being replaced by the next one. The takeaway is simple: Don’t wasteyour gunpowderon wildlypopular hashtags You’ve got 30. Make ‘em count. 💯 Consider aiming for […]

Daggers and Diamonds: Drilling Daggers & The Copters of Doom

Daggers and Diamonds: Drilling Daggers & The Copters of Doom

As many as 2500 injuries involving drill presses happen every year! 🤯 (And I was one of them.) Let’s make sure you aren’t!! Last year I was one of those 2500 injuries 😅 because I wanted to do a quick and dirty drill job—instead of taking the proper precautions. I decided I would hold the […]

3 Free Hashtag Research Tools for Instagram (in 2022)

3 Free Hashtag Research Tools for Instagram (in 2022)

Hashtag research … not everyone’s favorite topic. 😁 Most of you want to MAKE, not research hashtags, right? Of course, hashtag research does matter if you want to reach your niche audience. So, here are some tools to help you out. We’ll keep this list up to date with our favorite hashtag tools. Let us […]

Knife Material Matters: An Abrasive Discussion

Knife Material Matters: An Abrasive Discussion abrasive belt

Humidity 💧 and bad storage 📦 are the fastest ways to RUIN YOUR ABRASIVE BELTS. Let’s talk about how you can free up space and get more life out of those expensive belts. Thanks 👉 @balticblades for the 2nd pic! 🙏 ❗ The most important factor in belt life is HUMIDITY. In a perfect world, your belts […]

Nobody NEEDS a Custom Knife (But Some Folks Really WANT One)

Nobody NEEDS a Custom Knife (But Some Folks Really WANT One) nobody needs

If you make custom knives for a living you gotta face one hard truth: no one needs what you’re making. Sorry, it’s true. (But there is hope.) Custom knives start at $100 a piece. $300 are common, even $1000 isn’t unheard of. No one needs a $100+ knife to chop bell pepper thrice a week. […]

Don’t Rely Only on Instagram to Sell Your Knives! (Manage Your Risk)

When you turn your knife making hobby into a business some things start to matter. Risk management is one of those. What does that mean? What if Instagram suspends your account? Let’s look at an example. With much time and effort you build up your IG account to 12k followers. You drive a steady stream […]

Daggers and Diamonds: Because Size Matters

Daggers and Diamonds: Because Size Matters daggers and diamonds

Ryan from @dragonsnestforge here again! Want your next knife project to stand out, to really shine, and maybe give it that extra sparkle? Awesome, that’s what gemstones are MADE FOR. And nothing easier! You just gotta … pick a size (not too big, not too small),the shape needs to fit of course, and…so must the […]

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